Rapper Drake has signed with Canopy Growth on a new cannabis venture, the company declared this on Thursday, expanding the Canadian pot giant’s list of celebrity.
He joins Seth Rogen, Evan Goldberg, Martha Stewart and Snoop Dogg in partnering with Canopy Growth.
Drake will own 60 percent of the company, while Canopy will retain a 40-percent stake and distribution rights, and run its day-to-day operations.
“Drake’s perspective as a culture leader and entrepreneur combined with Canopy Growth’s breadth of cannabis knowledge will allow our new company to bring an unmatched cannabis experience to global markets,” Canopy chief executive Mark Zekulin said in a statement.
For his part, Drake called the business venture “really exciting.” “The idea of being able to build something special in an industry that is ever growing has been inspiring. More Life and More Blessing,” he said.